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Celebrity Culture and the American Dream

by Karen Sternheimer

Can you find traces of the American Dream at a shopping mall?

You don’t have to look to hard to find the American Dream at Hollywood and Highland, a mall situated in the middle of the tourist attractions on Hollywood Boulevard. The shopping center’s floor features quotes of anonymous showbiz success stories, highlighting their rise from obscurity to stardom.

The mall opened nearly ten years ago, in November 2001, as part of a major revitalization project to clean up a then seedy Hollywood Boulevard. While the project had been in the works for some time, its opening coincided with an attempt to encourage Americans to travel and shop again after the terrorist attacks two months prior.

The floor tiles, like those pictured below, encourage us to keep the American Dream alive:

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“Give the kid a break,” the quote above reads, a staple in celebrity back stories. These quotes reflect the notion that success can happen to virtually anyone who possesses determination, moxie, and a dose of good luck.

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Stories like these are compelling, and tell us about more than Hollywood, but the American Dream itself. As I write in Celebrity Culture and the American Dream:

Hollywood has historically produced the dreams that fuel the continuing belief that America is a place where true social mobility exists…part of the fascination with the private lives of celebrities…involves learning what it is really like to be one of the chosen.

You can even see how your hand and footprints match up with celebrities of the past at Grauman’s Chinese Theater. Sharing similar-size hand and foot prints remind us that they are just like us in many ways—and we are just like them. Or so we might hope.

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